SCALE 1:1 REV. 1B SYSTEM NOTES: Experience Driven.
Fig.13
W Hotel & REMI
Two high-end properties, one entertainment district, and a full suite of marketing material engineered from the ground up. We worked within rigorous brand guidelines to draft campaigns across email, SMS, PPC, and motion design. Building what didn't exist yet from renderings, guidelines, and vision alone.
[ Full Branding System ] [ Menu Design ] [ Signage ]
First Watch brings you their next build: Sunrise Kitchen, a new breakfast concept currently breaking ground in Arizona. We engineered the full brand system from the ground up: discovery, drafted mockups, structural refinements, and final delivery.
[ Full Branding System ] [ Website Design ] [ Photography ]
SCALE 3:4 REV. FINAL SYSTEM NOTES: love a good tease.
Fig.7
Tease Me
A full brand build for a passion-driven hair salon. Identity, website redesign, photography, and social media, all under one roof. We engineered the logo system, took photography, and built the site. Fresh cuts delivered across every touchpoint.
For Sky Zone I owned creative project management across their brands directing a team of five designers on in-park animations, murals, sticker packs, hiring assets, corporate documents, and photo and video production for 300+ locations globally.
Lead creative direction, animation, and graphic design for this premium surfer-owned swim fin brand. They came in burned by past agencies: I redesigned their creative approach from the ground up and earned their trust from the first presentation.